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Tony consults and advises organisations placing causation over correlation wherever possible in order to reduce bias in decision-making in marketing spend.
Using a range of techniques to evaluate spend, Tony has helped companies save millions of dollars of previously wasted ad spends.
Tony consults and advises organisations placing causation over correlation wherever possible in order to reduce bias in decision-making in marketing spend.
Using a range of techniques to evaluate spend, Tony has helped companies save millions of dollars of previously wasted ad spends.
Developing ourselves either as individuals or as teams most often includes developing greater understanding of ourselves, greater understanding of others, greater understanding of our environment and then working on the links between all of these things. When working with organisations we follow the systemic coaching approach.
ONV is heavily influenced by the challenges brought about from the modern workplace (national cultural) and resistance to change. His teamwork coaching includes influences from Hofstede, Kotter, Meyer, Kahneman.
Developing ourselves either as individuals or as teams most often includes developing greater understanding of ourselves, greater understanding of others, greater understanding of our environment and then working on the links between all of these things. When working with organisations we follow the systemic coaching approach.
ONV is heavily influenced by the challenges brought about from the modern workplace (national cultural) and resistance to change. His teamwork coaching includes influences from Hofstede, Kotter, Meyer, Kahneman.
Tony is a board advisor to Aryma Labs, a leading marketing effectiveness company.
Aryma Labs have a level of scientific rigour and innovation that puts them head and shoulders above other Marketing Mix Modelling companies.
If you are an MMM practitioner or looking for help in developing MMM in house, we have solutions for you. Sign up here to Aryma Lab's latest innovation, the MMM GPT.
Tony is a board advisor to Aryma Labs, a leading marketing effectiveness company.
Aryma Labs have a level of scientific rigour and innovation that puts them head and shoulders above other Marketing Mix Modelling companies.
If you are an MMM practitioner or looking for help in developing MMM in house, we have solutions for you. Sign up here to Aryma Lab's latest innovation, the MMM GPT.
Tony is a board advisor to Aryma Labs, a leading marketing effectiveness company.
Aryma Labs have a level of scientific rigour and innovation that puts them head and shoulders above other Marketing Mix Modelling companies.
If you are an MMM practitioner or looking for help in developing MMM in house, we have solutions for you. Sign up here to Aryma Lab's latest innovation, the MMM GPT.
Tony is a board advisor to Aryma Labs, a leading marketing effectiveness company.
Aryma Labs have a level of scientific rigour and innovation that puts them head and shoulders above other Marketing Mix Modelling companies.
If you are an MMM practitioner or looking for help in developing MMM in house, we have solutions for you. Sign up here to Aryma Lab's latest innovation, the MMM GPT.